Brera Smart District By Comarch

Brera Smart District: an innovative, smart communication between Brera Design District and end-users (buyers, professionals, consumers, visitors), directly on smartphones or tablets thanks to Brera Smart District by Comarch mobile app and Smart City platform. The project, presented in conjunction with the 2016 editions Salone del Mobile and Fuori Salone, is a collaboration between Studiolabo (organization that deals with communication design, consulting, design and implementation as well as graphic production of artistic and cultural events) and Comarch SA (lead firm in designing, implementation and integration of IT platforms with high technological and innovative content) with the specific objective of offering a simple and practical availability of services, information and promotions related to Brera. The touchpoint between Brera Design District and the user is represented by the Beacon that, located within the enrolled Retail Partners, recognize automatically the users of the mobile app Brera smart District by Comarch and send real-time, directly on your smartphone or tablet, relevant contents and offers related to localization, purchasing and behavioral profile of the user. The natural evolution of Brera Smart District will be the integration with the network of public transport, cultural circuit and entertainment, sports facilities, restaurants and shopping malls that Milan offers its citizens and visitors
File Size32.89 MB
Operating System iOS
System RequirementsCompatible with: ipad2wifi, ipad23g, iphone4s, ipadthirdgen, ipadthirdgen4g, iphone5, ipodtouchfifthgen, ipadfourthgen, ipadfourthgen4g, ipadmini, ipadmini4g